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Table 6 Marketing of dates of 170 small scale (SS), medium scale (MS) and large scale (LS) palm growers in four provinces (Punjab, Khyber Pakhtunkhwa, Sindh, and Baluchistan) of Pakistan, interviewed during 2012–2013

From: Socio-economic characterisation of date palm (Phoenix dactylifera L.) growers and date value chains in Pakistan

Variable

SS grower (n = 121)

MS grower (n = 30)

LS grower (n = 19)

Consumer/buyer of dates

Contractor

12

37

32

Wholesaler

14

43

68

Commission agent

32

11

0

Retailer

0

0

0

Hawker

0

3

0

Directly to consumer

0

3

0

Market

0

3

0

Self-consumption

42

0

0

Reasons for contract

Shortage of money

26

33

42

Distance to market

54

27

37

Shortage of labour

10

13

5

Lack of time

10

27

16