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Table 4 A two-tail Peason (r) correlation analysis for SI, DI, ASC and IMP

From: Understanding the relationship between Kano model’s customer satisfaction scores and self-stated requirements importance

Variables

SI

DI

ASC

IMP

SI

1

   

DI

.836 (.078)

1

  

ASC

.956 (.011)*

.960 (.010)**

1

 

IMP

.914 (.030)*

.808 (.098)

.897 (.039)*

1

  1. p values in (), p < 0.01 level**; p < 0.05 level*