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Table 15 Regression table for ASCi = α + β(IMPi) + ei

From: Understanding the relationship between Kano model’s customer satisfaction scores and self-stated requirements importance

Model

β (unstandadized)

Std error (of β)

β (standardized)

t

p value

IMP

.269

.076

.897

3.518

.039

α

−.859

.411

 

−2.090

.128